Hi, I’m Anete, a Latvian-Italian Creative Director and Marketing Expert.
I combine strategy and design to build brands that are not only visually strong, but purposeful, functional, and built to perform.
Since 2016, I’ve been working in the advertising industry, developing strategic brand foundations, clear communication concepts, and modern digital campaigns. Today, I work between Germany and Italy, partnering with founders, growing brands, start-ups, and emerging premium businesses ready to take the next step.
I believe design isn’t just about looking “nice” — it’s a strategic tool.
It should create clarity, strengthen positioning, and deliver measurable impact.
It should create clarity, strengthen positioning, and deliver measurable impact.
My work connects strong storytelling with smart systems: branding, digital marketing, content, web, and campaigns that are modern, sustainable, and performance-driven.
When I’m not working, you’ll probably find me at the theatre, sketching outdoors, or discovering new places. For me, inspiration always starts with curiosity and the courage to explore what’s next.